Why Colour-Treated Hair Needs Extra Care? 

Why Colour-Treated Hair Needs Extra Care? 

Colouring your hair can be an exciting way to express your personality or refresh your look, but it doesn’t come without commitment. While freshly coloured hair can look vibrant, glossy, and full of life, maintaining that salon-fresh finish requires more than just regular washing and conditioning. Colour-treated hair is more vulnerable to damage, dryness, and dullness, which is why it needs extra care. Here’s why and how you should give your coloured hair the TLC it deserves.

Why Does Colour-Treated Hair Need More Attention?

When you colour your hair, the process involves opening up the hair cuticle to deposit pigment. This weakens the natural hair fibre, making it more porous and prone to damage. As a result, colour-treated hair tends to lose moisture quickly, become frizzy, and fade faster than you’d like.

Environmental stressors like UV rays, heat styling, pollution, and even frequent washing can strip away colour vibrancy. That’s why choosing targeted care is essential to preserve both your hair health and your colour payoff.

The Game-Changer: Chroma Absolu Hair Oil-in-Serum

Among the many solutions for colour-treated hair, the Chroma Absolu Hair Oil-in-Serum stands out as a must-have. This multitasking hair oil serum does more than just add shine. It’s designed to strengthen, protect, and smooth coloured hair while enhancing its brilliance.

Infused with powerful active ingredients such as Centella Asiatica, this serum offers:

  • Heat protection up to 230°C
  • Anti-frizz control for up to 72 hours
  • Intense nourishment without weighing the hair down
  • UV protection to prevent colour fade from sun exposure
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Whether you’re air-drying your hair or using heat tools, this serum acts as a protective shield that keeps your colour vibrant and your hair resilient.

How To Use It

Apply a few pumps of the Chroma Absolu hair oil serum to clean, towel-dried hair, focusing on the mid-lengths and ends. You can also use it on dry hair as a finishing touch to add softness and gloss. It’s incredibly lightweight, so it won’t leave your hair feeling greasy or flat.

For a complete care ritual, pair the serum with other products from Kérastase’s Chroma Absolu range like:

  1. Riche Chroma Respect Shampoo – gently cleanses while preserving colour.
  2. Masque Chroma Filler Mask – deeply conditions and strengthens fibre integrity.
  3. Colour Gloss Rinse-out Treatment – a gloss-like rinse-out treatment that smoothens your hair and enhances shine.

But if you’re just getting started or looking for a quick fix to frizz and fading, the Hair Oil-in-Serum alone can make a visible difference from the very first use.

Colour-treated hair deserves more than basic care, it needs specialised solutions that address its unique needs. With Kérastase colour protecting products, you’re not just protecting your colour – you’re giving your hair a high-performance, luxurious treatment that helps maintain softness, radiance, and strength over time. If you’ve coloured your hair, the above-mentioned products could be your new holy grail. So, don’t wait and add this product to your cart already!